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Monday 25 February 2013

Simple Image Optimization Techniques



Do you have a blog? Do you spend hours on creating great contents? Is your blog performing well in the search result? Well congrats! Do you know that you could actually make more out of it with just a few more techniques? Ever heard about image optimization or photo optimization? You know that images are good and they do have an effect on the visitor’s mind, but you can also make an impact from a seo stand point of view by using images on your blog, curious to know about this trick? Great!

Name it right- You may have beautiful & creative images in your blog, but it hardly matters to the search engine boats, remember that they don’t have any idea about the image unless you put a name on it(“1276.jpg” would not work here!). Say if it’s about a design template image then you can name it “web design template” & then the boats would recognize this jpeg property which relates to web design templates.

Alt attributes- This is another provision to tell search engines about the content of the image, alt attributes play as important role as the title of the image  & without  an alt attribute, search engines may find It difficult to interpret the image. If you have an wordpress blog, then it’s easier to add alt attribute to the image, upload your image with add image function & add the alt text in the “alternative text “ field .

Keywords- Keywords play the vital role in SEO, and seo is all about common sense, think about what type of keywords would be applicable for your image? If it’s about an washing machine & your blog is about buying washing machines, then the image should contain “buy washing machine” …simple isn’t it ?
If your images are well optimized, then those images are bound to appear in the image search result, and there will be the address of your blog from which the image has been fetched…power of images!

Hi I am an internet marketer working for Infosolz a website design company kolkata, I also work for small businesses helping them to develop social media strategies....cheers! ;)


Saturday 16 February 2013

Is SEO Really Dead??


The whole internet marketing community is now divided into two groups, some wannabes are shouting because their site got hurt by google algorithm updates..& screaming about the death of SEO! Whereas the others are just monitoring over the whole scenario and preparing themselves for a tough competition.

Seriously if you ask me, I just find it so funny whenever google announces any algorithm update, within an hour the whole web world gets crowded with all the curse & comments of the victims-something like this "Google is playing with us", "I have always done white hat seo(lol) why my site got hurt?","google is cheating us!"-and blah blah..Why dont you guys just get the hint that Google hardly cares about your anger, I guess it happens because there is too many people are now involved in this industry with their head filled with utter shit!There is nothing like authentic link building nor white hat seo, you got to put this in your brain that right at this moment, SEO is all about engagement! Stupid link building not going to help you anymore unless your client had already purchased a link building package from you( 1000 directory for just 20$!!), then yes you may continue to do it no matter how badly it affects the site ranking. Otherwise you are advised to do some real work, write a nice content,share with the FB people. get G+ s. Honestly take it from me...SEO is never going to die, without SEO there would not be any organic search result, as long as the keywords will be there, SEO is bound to stay in the scenario. Having worked for many years, I have seen how stupid people are calling themselves SEO, they dont have knowledge of marketing, writing or development, all they can do is bloody submission" oh! I can submit 200 directories in 20 minutes, am I in? " Trust me these SEos are dead and search engine optimization will continue to roll over their corpse!

Subhadip is a creative Internet marketer & one of the promising php experts from Kolkata, he has no girl friend so he wastes his time writing stupid blogs ;)

Thursday 14 February 2013

Latest SEO Trend

SEO is not simple anymore and everyone seems to be very concerned about that! Now this changed trend has generated a disgusting self promotional attitude among the so called SEO experts & you might already have encountered something like "we are the authentic service provider, contact us for best link building services"! Oh yeah, these people will submit your site link to hundreds of directory,they will even spam in the forums with the keywords, they will ask others "hi i want to do a guest post(with a crap content)" and this procedure is surely going to give your business wings to fly, probably your business will even fly away from the search result itself & may never show up again.So how to keep up with this trend with the help of this so called SEO firms?

Content- Not a new thing to you right? But believe me this competition of making unique & standard content will never end, further more in the coming years 9 out of 10 content firms will be flooding the web world with unique & standard content. Added to that, even the social media experts are now leaning towards making awesome contents, because contents speak to the people & the marketers are now trying really hard!

Blogs- For god's shake please dont think that I am advising you to create a blog to make random posts, this thing doesn't work, try to think beyond those idiots & show some passionate attitude towards your profession mate. Interact with others, promote your blog and write awesome contents with unique ideas so that people enjoy reading

Site blog- This is really important not only from SEO stand point of view but also to create a brand image in front of the netizens!Update your blog twice in a week, and see how google starts to crawl your blog more often.

Guest posting- Yep! You know this thing...making posts in others blog with a crap content right? Guess what, seo s are really like cockroaches, whatever they touch gets contaminated & guestposting is not an exception, soon google is going to take serious step against this spamming technique! So before getting victimized take all the precautions on your part. Stop using keyword link in the author bio, instead use your site url, write your own content and write about things that you actually know about.

So that's it? Of course not  mate!SEO has changed entirely & there is more to come in our way..brace yourself!     

I am an internet marketer working for a seo company kolkata, you will get latest seo ideas & updates in my blog, hope you have enjoyed this blog! ;)